Privacy

The Wine House


Last updated: February 26, 2026


This Privacy Notice explains how The Wine House (“we”, “us”, or “our”) collects, uses, and shares information when you visit our website, place an order, create an account, sign up for marketing, or interact with us (the “Services”).

Information We Collect


We may collect the following categories of information:

  1. Contact information: name, phone number, email address, billing/shipping address.
  2. Order and payment information: items purchased, order history, purchase amounts, and payment status. (Payment card details are typically processed by our payment processor and are not stored on our servers.)
  3. Account information: login credentials and account preferences, if you create an account.
  4. Device and usage information: IP address, device identifiers, browser type, pages viewed, and interactions with the Services.
  5. Marketing and communications: preferences for receiving emails/SMS, message engagement (e.g., whether a message was delivered/opened where available), and customer service communications.
  6. Age/eligibility signals: information needed to help verify you are of legal drinking age and eligible to purchase alcohol, where required.


How We Use Your Information


We use your information to:

  1. Provide and operate the Services (including processing and fulfilling orders).
  2. Verify eligibility to purchase alcohol and help prevent fraud or misuse.
  3. Communicate with you about orders, receipts, account-related notices, and customer support.
  4. Send marketing messages (such as promotions and cart reminders) if you opt in.
  5. Improve our website, products, and customer experience (including analytics and troubleshooting).
  6. Comply with legal obligations and enforce our policies.


Text Message (SMS) Privacy


If you opt in to SMS/text messages, we will use your phone number to send you messages about promotions, specials, and other marketing offers (including cart reminders) and/or transactional updates depending on what you sign up for.

  1. Consent is not a condition of purchase.
  2. Message and data rates may apply.
  3. You can opt out at any time by texting STOP to [insert your sending number].


Cookies and Tracking Technologies

We (and our service providers) may use cookies and similar technologies to:

  1. Remember preferences and keep you signed in (where applicable).
  2. Understand how the site is used and improve performance.
  3. Support marketing/retargeting where enabled.


You can control cookies through your browser settings. Some features may not function properly if cookies are disabled.


How We Share Information


We may share your information with:

  1. Service providers that help run our business (e.g., ecommerce platform, website hosting, analytics, SMS/email providers, payment processors, delivery/fulfillment partners).
  2. Legal/compliance needs if required by law, regulation, subpoena, or to protect rights, safety, and security.
  3. Business transfers in connection with a merger, acquisition, financing, or sale of assets (information may be transferred as part of that transaction).


We do not sell your personal information in the ordinary sense.


Data Security and Retention


We use reasonable administrative, technical, and physical safeguards designed to protect your information. No method of transmission or storage is 100% secure, but we work to protect your data.

We retain information as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements.


Your Choices


Depending on your relationship with us and where you live, you may be able to:

  1. Opt out of marketing emails using the unsubscribe link in messages.
  2. Opt out of SMS by texting STOP to [insert your sending number].
  3. Request access, correction, or deletion of certain information, subject to legal exceptions.


Children


Our Services are intended for individuals of legal drinking age. We do not knowingly collect personal information from children.


Contact Us


If you have questions about this Privacy Notice or your information, contact us:


The Wine House


2311 Cotner Ave, Los Angeles, CA 90064

Phone: (310) 379-3731

Email: wine@winehouse.com